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Strategic Retail Expansion

Brenda Sternquist and Elizabeth B. Goldsmith

Source: International Retailing, 3rd Edition, 2018, Fairchild Books Library

Book chapter + STUDIO

Omaninternational retailerstop 50 global retailersAfter studying this chapter, you should be able to:

Location Factors

Brenda Sternquist and Elizabeth B. Goldsmith

Source: International Retailing, 3rd Edition, 2018, Fairchild Books Library

Book chapter + STUDIO

After studying this chapter, you should be able to:

The Business of Fashion

Elaine Stone and Sheryl A. Farnan

Source: The Dynamics of Fashion, 5th Edition, 2018, Fairchild Books Library

Book chapter + STUDIO

The business of fashion contributes significantly to the economy of the United States through the materials and services it purchases, the wages and taxes it pays, and the goods and services it produces. The fashion business is one of the largest employers in the country. Even though employment has declined by almost half since the industry boom in the early 1970s, the fashion business remains one of the largest employers in the country. According to the Department of Commerce, the United States

Fashion Retailing

Elaine Stone and Sheryl A. Farnan

Source: The Dynamics of Fashion, 5th Edition, 2018, Fairchild Books Library

Book chapter + STUDIO

Since the earliest days of civilization, people have been swapping, trading, or selling good to each other. Trade centers evolved, primarily out of convenience, as bazaars, markets, and fairs, where buyers and customers could come to a single location to compare and shop for a wide variety of goods. Not until the mid-1800s and the opening of the first department store—the Bon Marché in Paris—did modern merchandising as we know it begin to develop. Even then, it developed differently in the United

Best Practices

Janet Hethorn and Connie Ulasewicz (eds)

Source: Sustainable Fashion What’s Next?. A Conversation about Issues, Practices and Possibilities, 2nd Edition, 2015, Fairchild Books Library

Book chapter

Suzanne Loker, Professor Emerita, Cornell University, USA

Dries Van Noten

Sandra J. Ley

Source: Fashion Photography Archive, 2015, Fashion Photography Archive

Designer Biography

International Development of the Fashion Business

Michael F. Colosi

Source: Fashion Law. A Guide for Designers, Fashion Executives, and Attorneys, 2nd Edition, 2014, Fairchild Books Library

Book chapter

Expansion beyond domestic boundaries presents a fashion company with great financial opportunities and also enormous risk. The international appetite for high-quality branded apparel and luxury items has at times seemed almost insatiable. In addition, developing a strong international business can be a valuable hedge against domestic economic downturns and changing fashion trends. Foreign expansion also allows fashion companies to enter markets that have yet to experience the market saturation an

Retail Growth And Expansion

John Donnellan

Source: Merchandise Buying and Management, 4th Edition, 2014, Fairchild Books Library

Book chapter

Centralization is an organizational strategy used by companies to enhance fiscal and operational efficiency. Centralization involves performing functions affecting an organization’s remote operations from a central location, usually a corporate office. In a retailing organization, centralized buying means that the process of buying merchandise for resale in a multistore organization is orchestrated from a corporate office. Decentralization is the opposite. Decentralized buying means that individu

Fashion Entrepreneurship: Starting and Developing the Business

Henry Welt

Source: Fashion Law. A Guide for Designers, Fashion Executives, and Attorneys, 2nd Edition, 2014, Fairchild Books Library

Book chapter

Over the past decade the business press has reported on the success of a number of fashion start-ups in which designers or founders have launched traditional fashion businesses. More recently, though, the industry has witnessed a boom in “fashion tech” start-ups, businesses in which young entrepreneurs exploit emerging technologies to provide value to the fashion industry.

Planning a Strategy to Open a Business

Michele M. Granger and Tina M. Sterling

Source: Fashion Entrepreneurship. Retail Business Planning, 2nd Edition, 2012, Fairchild Books Library

Book chapter + STUDIO

An entry strategy is the method the fashion entrepreneur chooses to begin ownership of a business. The entry strategy an entrepreneur selects affects much of what will be needed to develop the business plan. The decision to start a business through the route of franchising sets into motion one set of activities. Deciding to purchase an existing business sets another set of activities in motion. Starting a business from scratch will result in yet another set of activities. With all entry strategie

Finding the Right Location for the Business

Michele M. Granger and Tina M. Sterling

Source: Fashion Entrepreneurship. Retail Business Planning, 2nd Edition, 2012, Fairchild Books Library

Book chapter + STUDIO

The entrepreneur’s ultimate objective in deciding where a business should be located is to position the business at a site that will maximize the likelihood of success. Choosing a location is a matter of selecting the place that best serves the needs of the business’s target market. Sometimes, the general location for the business may be limited to the area where the entrepreneur lives. If there are no such limitations, the location selection may begin with a broad regional search that is systema

The Nature of the Organization

Michele M. Granger

Source: The Fashion Intern, 2nd Edition, 2010, Fairchild Books Library

Book chapter

In subsequent sections, each of the eight classifications of organizations will be discussed. The intern should be able to describe the internship organization as it relates to each classification system. All organizations in the fashion industry can be categorized by the following:

Location Analysis and Selection

Jay Diamond and Sheri Litt

Source: Retailing in the Twenty-First Century, 2nd Edition, 2009, Fairchild Books Library

Book chapter

The United States—and, for that matter, the entire world—comprises general trading areas in which retailers may choose to establish business outlets. A trading area might be an entire country, a region of a country, a city, or a community within a city. Many major retailers such as Wal-Mart are expanding their businesses into overseas arenas and therefore must consider the entire globe as their potential trading area. On the other hand, smaller merchants generally narrow their markets to more res

Finding the Right Location

Rosalie J. Regni and Jimmie G. Anderson

Source: Entrepreneurship in Action. A Retail Store Simulation, 2009, Fairchild Books Library

Book chapter + STUDIO

“Location, Location, Location … Where have I heard that before?”

Roots and Rudiments

Lynda Rose Poloian

Source: Retailing Principles. Global, Multichannel, and Managerial Viewpoints, 2nd Edition, 2003, Fairchild Books Library

Book chapter

After completing this chapter you should be able to:

Strategic Planning: Adapting to Change

Lynda Rose Poloian

Source: Retailing Principles. Global, Multichannel, and Managerial Viewpoints, 2nd Edition, 2003, Fairchild Books Library

Book chapter

After completing this chapter you should be able to:

Site Selection

Lynda Rose Poloian

Source: Retailing Principles. Global, Multichannel, and Managerial Viewpoints, 2nd Edition, 2003, Fairchild Books Library

Book chapter

After completing this chapter you should be able to:

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