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Menswear Retail and Trends

Aki Choklat

Source: Menswear Trends, 2018, Fairchild Books Library

Book chapter

Retailtrend services by Retail – referring to the broader concept of the commercial activity of selling and buying – is one of the largest sectors to use trend services. Trend data and information can be used in numerous ways and in various sectors of menswear retail. For example, it can be used in the design of the actual product, if the retailer has its own brand, or it can be used in buying as an investment guide for the next season. Merchandisers work closely with buyers and with designers in

Defining the Customer

Linda Tain

Source: Portfolio Presentation for Fashion Designers. Fourth Edition, 4th Edition, 2018, Fairchild Books Library

Book chapter

The importance of focusing on a specific market and customer is directly linked to the job search process. Each clothing company has a reputation for a particular kind of clothing. This is not to say a company cannot make more than one product. Those that have divisions or licensees offer a variety of merchandise. Some companies have diffusion or secondary lines that capture “the look” the designer is known for while serving a different price point and category. For example, Ralph LaurenRalph Lau

Mexico

Diana Bank Weinberg, Mohammad Ayub Khan and Jaya Halepete

Source: Retailing In Emerging Markets, 2nd Edition, 2017, Fairchild Books Library

Book chapter

Mexicooverview and historyemerging marketsMexicoMexicoAfter reading this chapter, you will

Turkey

Elida Camille Behar, Shubhapriya Bennur and Serkan Yalcin

Source: Retailing In Emerging Markets, 2nd Edition, 2017, Fairchild Books Library

Book chapter

Turkeyemerging marketsTurkeyAfter reading this chapter, you will

China

Shubhapriya Bennur, Yiyue Fan, Md. Rashaduzzaman, Laubie Li, Jun Ying Yu and Jaya Halepete

Source: Retailing In Emerging Markets, 2nd Edition, 2017, Fairchild Books Library

Book chapter

After reading this chapter, you will:

Qatar

Shubhapriya Bennur, Md. Rashaduzzaman, Samirah Alotaibi and Yiyue Fan

Source: Retailing In Emerging Markets, 2nd Edition, 2017, Fairchild Books Library

Book chapter

Qataroverview and historyQatarThe State of Qatar is situated on a peninsula projecting into the Arabian Gulf, bordering Saudi Arabia to the south. Prior to the discovery of oil, the Qatari economy was largely based on pearl fishing. Within its 11,586 km2, Qatar holds the world’s third-largest gas reserves and the largest single non-associated gas field. Today, through the careful exploitation of these massive hydrocarbon resources, Qatar ranks as one of the richest nations in the world, achieving

Thailand

Takeshi K.N., Monthinee Tricharoenrat, Shubhapriya Bennur and John Walsh

Source: Retailing In Emerging Markets, 2nd Edition, 2017, Fairchild Books Library

Book chapter

Turkeyoverview and history“Thainess, ”Thailandretailers, domesticThailandoverview and historyemerging marketsThailandThailandAfter reading this chapter, you will

The Fashion Buyer

David Shaw and Dimitri Koumbis

Source: Fashion Buying. From Trend Forecasting to Shop Floor, 2nd Edition, 2017, Fairchild Books Library

Book chapter

A fashion buyer is the individual or group of individuals (the buying team) whose primary role is to purchase merchandise for a retail organization. They work diligently in researching trends; sourcing materials and/or product; creating seasonal buying plans; and working with outside vendors and designers to produce a range that will be distributed through various retail channels such as brick-and-mortar locations, online stores, and/or catalogs.

Capital of Luxury and Fashion

Valerie Steele

Source: Paris Fashion. A Cultural History, 3rd Edition, 2017, Berg Fashion Library

Book chapter

Je suis un grand artist, j’ai la couleur de Delacroix, et je compose. Une toilette vaut un tableau.

Russia

Diana Bank Weinberg, Andrey Gabisov and Jaya Halepete

Source: Retailing In Emerging Markets, 2nd Edition, 2017, Fairchild Books Library

Book chapter

After reading this chapter, you will

Three: The King of Lifestyle Merchandising: Ralph Lauren

Joseph H. Hancock

Source: Brand Story. Cases and Explorations in Fashion Branding, 2nd Edition, 2016, Fairchild Books Library

Book chapter

Ralph Lauren was born on October 14, 1939, the son of Russian Jewish immigrants. His real name was Ralph Lifshitz, but in his late teens, he and his brothers had their names changed to Lauren. He had a normal childhood, with a modest upbringing. He grew up in the Bronx and lived with his parents in a two-bedroom apartment. He shared a room with his brothers throughout his childhood and often wore their hand-me-down clothes. He became accustomed to the worn look of the garments and eventually enjo

Hermès

Lauren Bowes

Source: Fashion Photography Archive, 2015, Fashion Photography Archive

Designer Biography

Prada

Lauren Bowes

Source: Fashion Photography Archive, 2015, Fashion Photography Archive

Designer Biography

Luxury

Jonathan Faiers

Source: Fashion Photography Archive, 2015, Fashion Photography Archive

Article

Luxury and fashion today are increasingly uttered in the same breath, and while fashion certainly does not have to be luxurious, the term fashion adds a significance and meaning to everyday clothing that elevates it above its chief utilitarian functions of providing protection, warmth, and modesty. The combination luxury fashion, however, implies cost, exclusivity, indulgence, and excess, and is typically understood as being constructed from the finest materials, involving a high level of craftsm

Gloves ‘of the Very Thin Sort’: Gifting Limerick Gloves in the Late Eighteenth and Early Nineteenth Centuries

Liza Foley

Source: Dress History. New Directions in Theory and Practice, 2015, Berg Fashion Library

Book chapter

Although leather was essential for the production of a wide range of eighteenth-century objects, including gloves, very little consideration has been given to the significance of the materiality of leather itself. As historian Giorgio Riello has shown, leather was a scarce material in pre-Industrial England. ‘Confined to the natural world and to a stable cattle asset’ (2008: 77), its production largely depended on the meat market, which, in the case of sheep, and to a greater extent cattle, accou

Ghost London

Morna Laing

Source: Fashion Photography Archive, 2015, Fashion Photography Archive

Designer Biography

Christian Dior Ready-to-Wear, Spring/Summer 2000

Hayley-Jane Mazières

Source: Fashion Photography Archive, 2015, Fashion Photography Archive

Article

When John Galliano was appointed by Bernard Arnault as the creative director at the French fashion house of Givenchy in 1995, he became the first British designer to lead an established Parisian brand. In fall 1996, he set the bar higher when he became responsible for Christian Dior’s haute couture, accessories, and ready-to-wear lines. Instantly remarked on with his graduate collection, “Les Incroyables,” presented in 1984 at London’s college of Central Saint Martins, John Galliano had been favo

Contemporary Fashion Practice in Urban India

Arti Sandhu

Source: Indian Fashion. Tradition, Innovation, Style, 2015, Berg Fashion Library

Book chapter

economic liberalization, India’semergence of new public spaces in urban IndiaLast Sunday I visited a nearby water theme park with my family and a family in the neighbourhood. We thoroughly enjoyed the day playing in water and going on scary rides… But always I am confused what dress I should wear in such places. My husband told me to put on a cotton three-fourth pants and tee shirt. I felt very comfortable in the water in that dress... Some orthodox Muslim women were in Burqa and I was wondering

Darzi to “Designer”: Crafting Couture and High-Fashion for India

Arti Sandhu

Source: Indian Fashion. Tradition, Innovation, Style, 2015, Berg Fashion Library

Book chapter

Over the past 20 years, the field of fashion in India has changed significantly. We see a shift from an industry that solely supported Western markets through exports, to an fashion design, Indianas a cultural activityfashion design, Indianindustry’s estimate worth (in 2012)fashion design, Indiankey distinguishing factorsfashion weeks, IndianFDCI (Fashion Design Council of India)industry that has begun to take Indian consumers, their tastes and their potential market base into consideration. Indi

Raf Simons

Else Skjold

Source: Fashion Photography Archive, 2015, Fashion Photography Archive

Article

Raf Simons (born 1968) is a Belgian fashion designer educated as an industrial designer in Ghent, who belongs to the second generation of Belgian fashion designers to come after the Antwerp Six. Simons is a key figure in Belgian minimalism, although he departed from an avant-garde approach to fashion. The year 2000 was a turning point in his career: he restructured his own brand and started collaborating with Fred Perry and Adidas, and began working in the fashion luxury sector, first as creative

1980s Style: Key Themes and Trends

Jo Turney

Source: Fashion Photography Archive, 2015, Fashion Photography Archive

Article

The 1980s will always be remembered as the decade of power dressing: a time when clothes became big in terms of size and glamour. Shoulders were padded, skirts were fuller, taffettas were crisper, silks exotic, and colors more vivid. Ostentation was the name of the game and bold patterns, from animal prints to architecture-inspired decoration, emphasized scale and luxury. These were frequently inspired by TV shows and glossy magazines. Luxury was also the watchword in daywear, where tweeds and ca

Brands And Private Labels

John Donnellan

Source: Merchandise Buying and Management, 4th Edition, 2014, Fairchild Books Library

Book chapter

Branded merchandise, or brand-name merchandise, is identified by a name and/or symbol associated with certain product characteristics. Lucky Brand, Wrangler, Louis Vuitton, Levi’s, Ralph Lauren, and Escada are brands. Certain product characteristics are associated with each brand: Lucky Brand (high price), Wrangler (moderate price), Levi’s (fit), Louis Vuitton (durability), Ralph Lauren (styling), and Escada (prestige). Most brand names imply multiple product characteristics. Louis Vuitton is kno

Introduction

Adam Geczy

Source: Fashion and Orientalism. Dress, Textiles and Culture from the 17th to the 21st Century, 2013, Berg Fashion Library

Book chapter

We arrived at the opulent bazaars that form the centre of Istanbul, a solidly constructed stone labyrinth in the Byzantine style which served as a vast shelter from the daytime heat. Its huge galleries of arched and vaulted ceilings supported by sculpted pillars were in colonnades, each dedicated to particular kinds of merchandise. Most remarkable were the clothes and the female slippers [babouches], fabrics embroidered or in lamé, cashmeres, carpets, gold, silver or opal-encrusted furniture, the

Early Orientalism and the Barbaresque

Adam Geczy

Source: Fashion and Orientalism. Dress, Textiles and Culture from the 17th to the 21st Century, 2013, Berg Fashion Library

Book chapter

Just to what extent Justinian was instrumental in the demystification of silk within Europe is debatable, because the fibres of the highest quality still emanated from elsewhere: the Middle East and Cathay. Silks had always been the commodity of choice for the Roman citizenry and aristocracy. Although the earliest dates of trade with Asia and the Middle East are uncertain, they can be traced to as far back as the fourth century bc, when the commerce was predominately with India and Persia. China

1815–1871: Turkophilia, Afromania and the Indes

Adam Geczy

Source: Fashion and Orientalism. Dress, Textiles and Culture from the 17th to the 21st Century, 2013, Berg Fashion Library

Book chapter

Yet neither high Egyptian nights nor the black and opulent coffee with cardamom seed nor the frequent literary discussions with the Doctors of the Law nor the venerable muslin turban nor the meals eaten with his fingers made him forget his British reticence, the delicate central solitude of the masters of the earth.

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