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Mexico

Diana Bank Weinberg, Mohammad Ayub Khan and Jaya Halepete

Source: Retailing In Emerging Markets, 2nd Edition, 2017, Fairchild Books Library

Book chapter

Mexicooverview and historyemerging marketsMexicoMexicoAfter reading this chapter, you will

Building a Visual Merchandising Department

Judy Bell and Kate Ternus

Source: Silent Selling. Best Practices and Effective Strategies in Visual Merchandising, 5th Edition, 2017, Fairchild Books Library

Book chapter + STUDIO

Attention to detail makes the difference between a good visual merchandiser and a great one. The way you handle detail on your job determines your working brand identity. Whether you’re presenting mannequins in windows or presenting yourself in the way you dress and act, you are expressing your personal identity. When a visual merchandising executive can look at a display you’ve done and instantly know that you did the work, you’ll know that you’ve established a trademark—a reputation—for a certa

China

Shubhapriya Bennur, Yiyue Fan, Md. Rashaduzzaman, Laubie Li, Jun Ying Yu and Jaya Halepete

Source: Retailing In Emerging Markets, 2nd Edition, 2017, Fairchild Books Library

Book chapter

After reading this chapter, you will:

Emerging Markets

Shubhapriya Bennur and Jaya Halepete

Source: Retailing In Emerging Markets, 2nd Edition, 2017, Fairchild Books Library

Book chapter

Certain characteristics unique to emerging markets make them attractive to foreign investors. All these factors have to be thoroughly analyzed before investing in the market. Timing is very important in making the investment in these markets for various reasons:

India

Shubhapriya Bennur and Jaya Halepete Iyer

Source: Retailing In Emerging Markets, 2nd Edition, 2017, Fairchild Books Library

Book chapter

Indiaoverview and historyemerging marketsIndiaIndiaretailersin IndiaAfter reading this chapter, you will

Qatar

Shubhapriya Bennur, Md. Rashaduzzaman, Samirah Alotaibi and Yiyue Fan

Source: Retailing In Emerging Markets, 2nd Edition, 2017, Fairchild Books Library

Book chapter

Qataroverview and historyQatarThe State of Qatar is situated on a peninsula projecting into the Arabian Gulf, bordering Saudi Arabia to the south. Prior to the discovery of oil, the Qatari economy was largely based on pearl fishing. Within its 11,586 km2, Qatar holds the world’s third-largest gas reserves and the largest single non-associated gas field. Today, through the careful exploitation of these massive hydrocarbon resources, Qatar ranks as one of the richest nations in the world, achieving

The History of Knitwear

Lisa Donofrio-Ferrezza and Marilyn Hefferen

Source: Designing a Knitwear Collection. From Inspiration to Finished Garments, 2nd Edition, 2017, Fairchild Books Library

Book chapter + STUDIO

Knitting is defined as “the art of interlacing a single thread, in a series of connected loops, by the use of needles to make fabric.”Milton Grass, History of Hosiery (New York: Fairchild, 1955), 104. It's hard to believe that in the third century, hand knitters exclusively used four to five needles rather than the two-needle method, as we know knitting to be. Modern technology uses as many as one thousand computer-controlled needles in one knitting bed alone, sometimes with more than four beds s

Introduction to Global Sourcing

Jung E. Ha-Brookshire

Source: Global Sourcing in the Textile and Apparel Industry, 2nd Edition, 2017, Fairchild Books Library

Book chapter

With a clear understanding of global sourcing and supply chain, this section goes deep into global sourcing in the textile and apparel supply chain. As discussed previously, there are various members in the global textile and apparel supply chain. Figure 1.4 illustrates the interconnected relationships among various supply chain members in the global textile and apparel industry. More specifically, the ultimate suppliers in the upstream of the textile and apparel supply chain would be fiber produ

Step 4: Purchase Order and Methods of Payment

Jung E. Ha-Brookshire

Source: Global Sourcing in the Textile and Apparel Industry, 2nd Edition, 2017, Fairchild Books Library

Book chapter

Once initial costs are estimated and the supplier is selected, sourcers then create a purchase order, a legal sales contract. A purchase order stipulates what has been agreed between the supplier and the sourcer, including social and environmental compliance conditions, product details, quantity, price, delivery date and method, packing instruction, quality assurance policies, and so on. Methods of payment are also negotiated at this stage. Some methods of payment require a purchase order as a re

Step 7: Sourcing Performance Evaluation

Jung E. Ha-Brookshire

Source: Global Sourcing in the Textile and Apparel Industry, 2nd Edition, 2017, Fairchild Books Library

Book chapter

A sourcer’s main responsibilities are fulfilled when finished goods are legally entered into the sourcer’s country and arranging for physical distribution. At the end of each sourcing project, sourcers must evaluate their performance and make suggestions to better future sourcing projects. The results of a sourcing evaluation can directly affect new product development, completing the circle of the whole global sourcing process. Typically, most business activities are examined from the cost and p

Current and Future Global Sourcing

Jung E. Ha-Brookshire

Source: Global Sourcing in the Textile and Apparel Industry, 2nd Edition, 2017, Fairchild Books Library

Book chapter

Port, customs, and logistics issues are another macroeconomic situation with which today’s sourcing executives are concerned (Pious & Burns, 2015). This concern reflects recent port and logistics disruptions as a result of several truck drivers’ and port-workers’ strikes since 2013 in the United States. In 2015, 20,000 or more union workers of Pacific Maritime Association went on a labor strike, causing a suspension of the loading and unloading of containers and other cargo ships for almost a wee

Future of Emerging Markets

Jaya Halepete and Shubhapriya Bennur

Source: Retailing In Emerging Markets, 2nd Edition, 2017, Fairchild Books Library

Book chapter

emerging marketsfuture prospectsAfter reading this chapter, you will

South Korea

Ji Hye Kang, Shubhapriya Bennur, Sowon Hahn, Junghwa Son, Sung Ha Jang and Youngsoo Ha

Source: Retailing In Emerging Markets, 2nd Edition, 2017, Fairchild Books Library

Book chapter

South Koreaoverview and historySouth KoreaAfter reading this chapter, you will

Thailand

Takeshi K.N., Monthinee Tricharoenrat, Shubhapriya Bennur and John Walsh

Source: Retailing In Emerging Markets, 2nd Edition, 2017, Fairchild Books Library

Book chapter

Turkeyoverview and history“Thainess, ”Thailandretailers, domesticThailandoverview and historyemerging marketsThailandThailandAfter reading this chapter, you will

Planning for Success

Sandra Keiser, Deborah Vandermar and Myrna B. Garner

Source: Beyond Design. The Synergy of Apparel Product Development, 4th Edition, 2017, Fairchild Books Library

Book chapter + STUDIO

“Without strategy, execution is aimless. Without execution, strategy is useless.”

Translating Concept to Product

Sandra Keiser, Deborah Vandermar and Myrna B. Garner

Source: Beyond Design. The Synergy of Apparel Product Development, 4th Edition, 2017, Fairchild Books Library

Book chapter + STUDIO

“Ideas are magical only when they become real and can be appreciated and analyzed. A sketch translated into a sample garment is the realization of an idea. But it becomes complete only when the garment unites with a body moving in space.”

Pricing and Costing

Sandra Keiser, Deborah Vandermar and Myrna B. Garner

Source: Beyond Design. The Synergy of Apparel Product Development, 4th Edition, 2017, Fairchild Books Library

Book chapter + STUDIO

“Expect more, pay less”

Brazil

Silvio Abrahao Laban Neto, Jaya Halepete, Luciana de Araujo Gil, Youssef Youssef, Flavia Silveira Cardoso and Wlamir Xavier

Source: Retailing In Emerging Markets, 2nd Edition, 2017, Fairchild Books Library

Book chapter

Brazilemerging marketsBrazilAfter reading this chapter, you will

The Environment of Fashion

Elaine Stone and Sheryl A. Farnan

Source: In Fashion, 3rd Edition, 2017, Fairchild Books Library

Book chapter + STUDIO

A cardinal rule in any business is “know your customer.” This rule is especially true in the fashion business. Accurate facts about customers that are properly interpreted help designers, manufacturers, and retailers make major decisions about what to offer those customers. Guesswork and misinterpreted facts can lead to major business failures.

The Business of Fashion

Elaine Stone and Sheryl A. Farnan

Source: In Fashion, 3rd Edition, 2017, Fairchild Books Library

Book chapter + STUDIO

Fashion is a business, affected by the same technological advances, investment patterns, and economic forces that affect other major businesses in the world. Fashion is not just limited to apparel, and it impacts our complete lifestyle as well as the products that we buy. Fashion influences the automobile, housing, and entertainment industries, and like these industries, it is shaped by the basic principles of business and economics.

Russia

Diana Bank Weinberg, Andrey Gabisov and Jaya Halepete

Source: Retailing In Emerging Markets, 2nd Edition, 2017, Fairchild Books Library

Book chapter

After reading this chapter, you will

Promotion Planning And Budgeting

Kristen K. Swanson and Judith C. Everett

Source: Promotion In The Merchandising Environment, 3rd Edition, 2016, Fairchild Books Library

Book chapter

“In the 50 years that we’ve been in business, we’ve had a lot of different kinds of partnerships. What we have learned is that we have to find people who see the world the same way that we do.”

Today’s Buying Environment

Richard Clodfelter

Source: Retail Buying. From Basics to Fashion, 5th Edition, 2015, Fairchild Books Library

Book chapter + STUDIO

Retailing consists of all the business activities involved in the selling of goods and services to the ultimate consumers. Retailing, however, does not always require a store. Catalog sales, vending machines, e-commerce, and door-to-door sales all fit within the scope of retailing. No matter where retailing occurs, however, someone must perform the buying function. Buying is the business activity that involves selecting and purchasing products to satisfy the wants and needs of consumers. Buying i

Commercial Sociocultural Systems And Dress

Joanne B. Eicher and Sandra Lee Evenson

Source: The Visible Self. Global Perspectives on Dress, Culture, and Society, 4th Edition, 2015, Fairchild Books Library

Book chapter

At the conclusion of this chapter, you will be able to:

Tribal Sociocultural Systems

Joanne B. Eicher and Sandra Lee Evenson

Source: The Visible Self. Global Perspectives on Dress, Culture, and Society, 4th Edition, 2015, Fairchild Books Library

Book chapter

At the conclusion of this chapter, you will be able to:

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