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Creating a Collection in a Big Company

Kasper Tang Vangkilde

Source: Berg Encyclopedia of World Dress and Fashion. West Europe 2010

Encyclopedia entry

The creation of a fashion collection in a big fashion company is a complex cooperative process. Various people with diverse skills and experiences, such as designers, brand specialists, clothing technicians, production planners, and others, are involved in the creative process from the idea to the finished collection. HUGO BOSS, a leading European high-end fashion company, is a case in point. Because of the company’s strong product focus, each product group (for example, shirts or knitwear) is ha

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