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Sustainability and Fashion

Pat Parish

Source: Pattern Cutting. The Architecture of Fashion, 2nd Edition, 2018, Fairchild Books Library

Book chapter

Waste,Consumption,We presently face much debate about the depletion of the earth's resources and issues such as ‘peak oil’ and the consequences of global warming. Whatever the truth, we cannot blindly continue without considering ways to minimize the impact we are making on the earth.

Re;Code

Ae-Ran Koh , Su Yeon Kim

Source: Bloomsbury Fashion Business Cases

Level: Intermediate

Business case

Creating upcycling fashions from postconsumer waste is an important and timely topic for today’s global fashion industry. This study discusses challenges addressed by fashion brands creating upcycled fashion products using the case of Re;Code. Re;Code was launched in 2012 as a subsidiary label of Kolon Industries, a US$9.7 billion textile company founded in South Korea during the 1950s. The driving force behind Re;Code is a consideration for the environment; by adapting traditional methods of app

Sustainability at Better Sweater

Sarah Portway , Susan P. Ashdown

Source: Bloomsbury Fashion Business Cases

Level: Intermediate

Business case

The outdoor-apparel brand Better Sweater offers customized sizing in machine-knitted and hand-finished sweaters, made on demand for men and women. The exclusively online brand uniquely combines high-tech knitting machine processes with hand-finishing techniques and demonstrates a strong commitment to sustainability by using zero-waste production methods, fairly-paid local labor, and on-demand supply-chain strategies. This case study traces Better Sweater’s unique proprietary supply chain from loc

Marketing Ethical, Sustainable, and Fair Trade Brands

Andrea B. Reyes

Source: Bloomsbury Fashion Business Cases

Level: Intermediate

Business case

Fashion Disruptors (FD), a marketing consultancy firm specializing in branding and marketing, has developed a comprehensive analysis to help brands select which buzzword; ethical, sustainable, or fair trade, would best fit a brand’s marketing strategy. These buzzwords are packed with meaning but are often used interchangeably and thus incorrectly. As customers in the modern world are becoming ever more educated on these buzzwords, the fashion brands that label themselves as “sustainable” are enco

FABSCRAP: Building Stakeholder Awareness for Reducing Fashion Industry Waste

Margaret L. Bishop

Source: Bloomsbury Fashion Business Cases

Level: Introductory

Business case

The fashion industry relies on a constant flow of new styles to fuel its revenue growth and shareholder profit. Young consumers demand an ever-changing offering of new clothing to update their wardrobes. Older consumers seek new arrays of interior textiles to freshen their homes. Meanwhile, brand shareholders demand profit growth. To satisfy both their consumers and their shareholders, fashion and interior textile brands develop tens of thousands of new cut-and-sew products every year. The effort

FABSCRAP: Scaling Operations for Greater Impact in Reducing Fashion Industry Waste

Margaret L. Bishop

Source: Bloomsbury Fashion Business Cases

Level: Advanced

Business case

Sustainability in the fashion industry is increasingly important to consumers. Environmental concern is generally greater across younger individuals, who represent a majority of apparel consumers. However, even while voicing environmental concerns, these consumers want new products reflecting fashion’s latest trends. Thus, it is important for brands and retailers to simultaneously offer new products and to reduce waste. As company shareholders demand ever-increasing brand and retailer profits, hi

Turning Ocean Plastics into Sustainable Product Innovations

Nina Bürklin

Source: Bloomsbury Fashion Business Cases

Level: Intermediate

Business case

The leading sportswear company Adidas and the environmental initiative Parley for the Oceans joined forces in 2014 to tackle the problem of increasing marine pollution caused by plastic waste. The goal of their strategic collaboration was to foster environmental sustainability by raising awareness for the cause and initiating specific activities within their stakeholder network. As part of its corporate social responsibility strategy, Adidas has partnered with the New York-based not-for-profit or

Revamping a Clothing Collection Program: UNIQLO

Leslie Davis Burns

Source: Bloomsbury Fashion Business Cases

Level: Introductory

Business case

In an effort to reduce the amount of post-consumer textile waste being sent to landfill, fashion brand companies have implemented retail take-back programs (clothing collection and recycling programs). For example, fast fashion specialty store brand, UNIQLO, implemented a program called UNIQLO All Product Recycling Initiative. Students are asked to evaluate UNIQLO’s program in comparison with programs of other fashion brands and recommend strategies for UNIQLO to revamp their program that results

To Reuse or Not

Connie Ulasewicz

Source: Bloomsbury Fashion Business Cases

Level: Intermediate

Business case

San Francisco residents send 39 million pounds of textile products, such as linens, clothing, and towels, to landfill every year, making up 4 percent of all solid waste being sent to landfill. One of these post-consumer textile (PCT) items, tablecloths from the hotel industry, has been diverted and utilized in a secondary supply chain where they are remanufactured as bags to be sold in grocery shops or handed out at conferences. Two major challenges for remanufacturing these tablecloths are the l

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