BERG FASHION LIBRARY
A History of the Paper Pattern Industry
The Home Dressmaking Fashion Revolution
Sewing patterns have been the principle blueprint for making garments in the home for centuries. From their origins in the tailoring manuals of the 16th century to the widely produced pamphlets of the 18th and 19th centuries, through to the full size packet patterns of today, their history and development has reflected major changes in technology (such as the advent of the sewing machine), retailing and marketing practices (the fashion periodical), and shifts in social and cultural influences.
This accessible book explores this history, outlining innovations in patternmaking by the companies who produced patterns and how these reflected the fashions and demands of the market.
Showcasing beautiful illustrations from original pattern pamphlets, packets and ads, as well as 9 complete patterns from which readers can reproduce vintage garments of different eras, the book provides a unique visual guide to homemade fashions as well as essential exploration of the industry that produced them.
Table of contents
- Acknowledgments pp. xv–xvi
- Introduction pp. 1–4
- Tailoring and the Birth of the Published Paper Pattern pp. 5–18
- Development of Dressmaking Patterns: 1800–1860 pp. 19–28
- Nineteenth-century Technology pp. 29–39
- Early History of Pattern Companies: 1860s–1880s pp. 40–54
- New Markets and Expansion: 1880s–1900 pp. 55–71
- Shifts and Balances: 1900–1920s pp. 72–98
- Blossoming Economy: 1920–1929 pp. 99–113
- Surviving the Depression: 1930s pp. 114–132
- The War Years: 1940s pp. 133–158
- Shifting Trends Postwar: 1950s pp. 159–177
- New Challenges: 1960s–1980s pp. 178–194
- Reinvention and Renaissance: 1980s–2010 pp. 195–214
- Back matter