A Buyer’s Life Cover Image

A Buyer’s Life

A Concise Guide to Retail Planning and Forecasting

eBook

Dana D. Connell

Fairchild Books Library


Who Is the Customer?

Book chapter

DOI: 10.5040/9781501303326.ch-002
Pages: 15–20

This content is not covered under a current subscription plan

Please contact your library to request a trial. For more information see Subscriber Services