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Guide to Producing a Fashion Show

4th Edition

Judith C. Everett,Kristen K. Swanson and José Blanco F.

Published: SEP 06, 2018

The definitive source for anyone interested in fashion show production.

Guide to Producing a Fashion Show, Fourth Edition, explains all aspects of fashion show production, including reasons to produce a show, planning, model selection, merchandise selection, staging and music, budgeting, show preparation, execution, and evaluation. The fourth edition has behind-the-scenes examples, best practices and innovative approaches in fashion show production—from promotion using social media to selecting music and models. Whether you are experienced or a novice, this text shows you step-by-step how to plan, organize, promote, and execute an exciting fashion show.

New to this Edition
- Includes examples from couture and ready-to-wear shows, as well as innovative approaches including non-traditional fashion shows and fashion presentations
- New information on careers in the fashion industry that are related to fashion show production, like styling, public relations, and event management
- Includes 25% new art
- Discussions of diversity and current trends in the fashion industry
- More coverage and examples from menswear and global fashion capitals

Guide to Producing a Fashion Show STUDIO
- Study smarter with self-quizzes featuring scored results and personalized study tips
- Review concepts with flashcards of terms and definitions
- Watch videos that bring chapter topics and concepts to life
- Access downloadable files for sample forms and templates for a Capstone project planning a student fashion show

This bundle includes Guide to Producing a Fashion Show, 4th edition and Guide to Producing a Fashion Show STUDIO Access Card.

Formats ISBN
Paperback + Studio 9781501335259
eBook + Studio 9781501335242
eBook 9781501335129
Paperback 9781501335105
Companion Study Tools ISBN
Studio 9781501335235