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Presentation Trends for Knitwear

Lisa Donofrio-Ferrezza and Marilyn Hefferen

Source: Designing a Knitwear Collection. From Inspiration to Finished Garments, 2nd Edition, 2017, Fairchild Books Library

Book chapter + STUDIO

The purpose of your portfolio is to clearly represent your skills and highlight your best work. In an interview, your résumé states your qualifications, and your portfolio represents your mastery of skills you bring to the job. Be focused and concise in what you include in your portfolio. Do not show volumes of work. Show only your best work.

Introduction to Global Sourcing

Jung E. Ha-Brookshire

Source: Global Sourcing in the Textile and Apparel Industry, 2nd Edition, 2017, Fairchild Books Library

Book chapter

With a clear understanding of global sourcing and supply chain, this section goes deep into global sourcing in the textile and apparel supply chain. As discussed previously, there are various members in the global textile and apparel supply chain. Figure 1.4 illustrates the interconnected relationships among various supply chain members in the global textile and apparel industry. More specifically, the ultimate suppliers in the upstream of the textile and apparel supply chain would be fiber produ

Global Sourcing and Merchandising

Elaine Stone and Sheryl A. Farnan

Source: In Fashion, 3rd Edition, 2017, Fairchild Books Library

Book chapter + STUDIO

As the popular children’s poem states, “To market, to market, to buy a fat pig; home again, home again, jiggety jig.” Going to market can be an exciting and different experience, whether it is going to buy food, candy, sporting goods, or clothes. Most of us go to market with great expectations and plans, and once home, sometimes the purchase is perfect and other times it is just not right.

Three: The King of Lifestyle Merchandising: Ralph Lauren

Joseph H. Hancock

Source: Brand Story. Cases and Explorations in Fashion Branding, 2nd Edition, 2016, Fairchild Books Library

Book chapter

Ralph Lauren was born on October 14, 1939, the son of Russian Jewish immigrants. His real name was Ralph Lifshitz, but in his late teens, he and his brothers had their names changed to Lauren. He had a normal childhood, with a modest upbringing. He grew up in the Bronx and lived with his parents in a two-bedroom apartment. He shared a room with his brothers throughout his childhood and often wore their hand-me-down clothes. He became accustomed to the worn look of the garments and eventually enjo

Ralph Lauren, 1994

Lorynn Divita

Source: Fashion Photography Archive, 2015, Fashion Photography Archive


Ralph Lauren specializes in promoting an idealized romantic lifestyle, whether it is the WASP-y life of inherited privilege in the northeast, the rugged individualism of the American cowboy, or British colonialism in Africa. However, for this collection Lauren took a different path, featuring military-influenced styles in khaki fabrics juxtaposed with flowing dresses that strongly resemble the traditional Vietnamese ao dai costume, complete with models styled in conical non la leaf hats. Although

Polo Shirt, Ralph Lauren, Spring/Summer 1999

Jaclyn Pyper

Source: Fashion Photography Archive, 2015, Fashion Photography Archive


An item of clothing with its origins in sportswear, the polo shirt (also known as the golf shirt or tennis shirt) has since been adopted by many designers and included in catwalk collections. The roots of the polo shirt can be traced to polo players in the late 1800s, and the style was later adapted for the tennis courts by René Lacoste in the 1920s. A symbol of preppy, collegiate style by the latter half of the twentieth century, the polo shirt continues to be used and adapted by designers, ofte

Ralph Lauren

Daphne Stylianou

Source: Fashion Photography Archive, 2015, Fashion Photography Archive

Designer Biography

Evolution of Merchandising in the Apparel Industry and Management of Private Label Apparel in the Retail Industry

Jeremy A. Rosenau and David L. Wilson

Source: Apparel Merchandising. The Line Starts Here, 3rd Edition, 2014, Fairchild Books Library

Book chapter

During the first half of the 20th century, the U.S. apparel industry had very little foreign competition. Domestically produced apparel products dominated the market. After World War II, the United States transferred many of the manufacturing technologies developed to support the war effort to the private sector. The apparel industry focused on industrial engineering principles in order to improve production efficiency. Some of the larger apparel businesses hired industrial engineers in the hope

Conclusion: The Revenge of China

Adam Geczy

Source: Fashion and Orientalism. Dress, Textiles and Culture from the 17th to the 21st Century, 2013, Berg Fashion Library

Book chapter

Dolce color d’orientale zaffiro [Sweet hue of oriental sapphire].

Luxury Fashion Brands

Kaled K. Hameide

Source: Fashion Branding. Unraveled, 2011, Fairchild Books Library

Book chapter

The term LUXURY is actually a relative one. What may be luxury to one person or one culture may not be so to another, and what used to be luxury in the past may not be so in the future— in fact, it may even be considered standard. Nevertheless, we all seem to share some common understanding of what luxury ought to be. Just mention the word “luxury” and a mental image is automatically triggered. A few descriptions pop into most people’s minds, such as expensive, creative, trendy, exclusive, high q

Production Planning and Scheduling

Paula J. Myers-McDevitt

Source: Apparel Production Management and the Technical Package, 2011, Fairchild Books Library

Book chapter

Planning can be one of the most demanding challenges the production manager meets, as controlling daily aspects of a business requires a great deal of experience and organization. Many studies have shown that organizations should have formal plans; those that do generally show higher profits and higher return on profits as well as other positive financial results (Robbins and Decenzo 2004). These studies also revealed that better planning leads to higher performance (Robbins and Decenzo 2004).

How Blue Jeans went Green: The Materiality of an American Icon

Bodil Birkœbwk Olesen

Source: Global Denim, 2011, Berg Fashion Library

Book chapter

First they built the country’s infrastructure, then they populated it with a collective identity

Lauren, Ralph

Michael Gross

Source: The Berg Companion to Fashion, 2010, Berg Fashion Library

Encyclopedia entry

Even as a boy Lauren loved to dress well and was always a sartorial step ahead of his peers. He liked to try on his dapper father’s jaunty hats, and he wore his older brothers’ hand-me-downs with a notable sense of style. Even if his clothes were not expensive, he distinguished them with an unusual drape or combination. He knew how to tie a Shetland sweater around his shoulders just so and rolled the cuffs of his jeans in a particular and unique way. When he fantasized about being a teacher, he i

Olympic Dress, Uniforms, and Fashion

Karen LaBat and Susan L. Sokolowski

Source: Berg Encyclopedia of World Dress and Fashion. Global Perspectives, 2010, Berg Fashion Library

Encyclopedia entry

In the world of sport, the Olympics are the international catwalk to showcase innovation, brand identity, designer talent, national pride and athletic moments. The modern Olympics, 1896 to today, include winter and summer sporting events that can be used to promote a host country, highlight apparel companies’ new technologies and designs, and catapult athletes’ careers. The Olympics offer a prime opportunity for the introduction of innovative styles and technologies evident in both the opening an


Michael P. Londrigan

Source: Menswear. Business to Style, 2009, Fairchild Books Library

Book chapter

Consider all the different menswear products that are sold today, from socks for less than $1 a pair to custom-made suits that retail for $5,000.

Selling Isn't A Dirty Word

J. Gerald Sherman and S. Sar Perlman

Source: The Real World Guide to Fashion Selling and Management, 2nd Edition, 2007, Fairchild Books Library

Book chapter

This first chapter introduces fashion selling in the real world (what we will refer to hereon as RW). It highlights the profession's importance both in business and life, describes common misconceptions about the field of sales, reviews the vital roles salespeople play within the fashion industry, and examines the importance of ethics in selling.

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