Featured Content: Fashion Cities


‘New York welcomes commerciality, Milan embraces understated classicism, London adores wacky creations, (..) Paris welcomes creativity, luxury, and newness.’ This is Tony Glenville’s characterisation of the ‘Big Four’ fashion capitals. But how did they reach this point, and what comes next?

Our featured content this quarter traverses the globe to explore fashion cities, starting with stories of the traditional capitals – London and the rich history of its garment industry; Paris and the experimental creativity of haute couture; New York with the enduring relationship between its fashion (sub)cultures and identity; and Milan – capital of prêt-à-porter, navigating the age of fast fashion.

We then look to the emerging fashion centres such as Toyko, city of influential street fashion and innovative design; Shanghai with its manufacturing capacity and emerging market; São Paulo and its new generation of designers such as Jum Nakao; and Dakar – dubbed the ‘Paris of Africa’ but with its own tradition of sartorial excellence that ‘far exceeds French projects of colonial civility’.

Virtual fashion spaces and the use of digital technology such as augmented reality or interactive museum collections, including those at MoMu Antwerp Fashion Museum, offer a dynamic alternative to the established fashion landscapes. Discover how the rise of digital fashion is disrupting the conventional interconnections between people, materials, capital and ideas in the industry.

Click on the links below to discover content across all Bloomsbury Fashion Central products, from in-depth articles, chapters and real-life business cases, to runway photographs and videos which showcase city styles or digital garment printing.



Moschino, Spring/Summer 1999


A Model Wearing a Paper Dress Designed by Jum Nakao


Iris van Herpen 3D Top



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